Privacy Policy
Effective Date: 1st July 2026
PERSP (“PERSP”, “we”, “our”, or “us”) respects your privacy and is committed to protecting the personal information you provide when using our website, services, and communication channels.
This Privacy Policy explains how we collect, use, disclose, store, and protect your information when you visit https://perspmedia.com or interact with our business.
By accessing our website, you acknowledge that you have read and understood this Privacy Policy.
Information We Collect
We may collect information that you voluntarily provide, including but not limited to:
- Full Name
- Company Name
- Email Address
- Phone Number
- Job Title
- Business Information
- Information submitted through contact forms
- Consultation requests
- Email correspondence
- Documents or files voluntarily shared with us
We may also automatically collect technical information including:
- IP Address
- Browser Type
- Device Information
- Operating System
- Date and Time of Visit
- Pages Viewed
- Referral Source
- Approximate Geographic Location
- Website Interaction Data
How We Use Your Information
Information collected may be used to:
- Respond to enquiries and consultation requests.
- Deliver our advisory and communication services.
- Improve website functionality and user experience.
- Communicate updates regarding our services.
- Measure website performance.
- Analyse visitor behaviour.
- Prevent fraud or misuse.
- Comply with applicable legal obligations.
Cookies and Similar Technologies
PERSP uses cookies and similar technologies to improve user experience, analyse website traffic, measure advertising performance, and enhance our services.
Cookies may be used to:
- Remember user preferences.
- Measure website performance.
- Understand visitor interactions.
- Improve website functionality.
- Deliver and measure relevant advertising campaigns.
You may disable cookies through your browser settings; however, certain website features may not function correctly.
Analytics
Our website may use analytics services, including Google Analytics or similar tools, to understand how visitors interact with our website.
These services may collect information such as:
- Pages visited
- Time spent on pages
- Device type
- Browser information
- General geographic location
- Traffic source
This information is used solely to improve our website and services.
Advertising Technologies
PERSP may use advertising and remarketing technologies provided by third-party platforms including Google, Meta (Facebook and Instagram), LinkedIn, and other advertising partners.
These technologies may use cookies, pixels, tags, or similar technologies to:
- Measure advertising performance.
- Understand user interactions.
- Improve advertising relevance.
- Deliver personalised advertisements.
- Create audience segments for advertising campaigns.
Advertising platforms may collect certain information directly in accordance with their own privacy policies.
Meta Pixel and Google Tags
Our website may use Meta Pixel, Google Tag Manager, Google Ads Conversion Tracking, Google Analytics, and similar technologies.
These tools help us understand how visitors interact with our website after viewing or clicking advertisements.
The information collected is used for analytics, conversion measurement, audience insights, and advertising optimisation.
No sensitive personal information is intentionally shared through these technologies.
Information Sharing
PERSP does not sell or rent personal information.
Information may be shared only where necessary with:
- Technology service providers.
- Website hosting providers.
- Analytics providers.
- Advertising platforms.
- Legal authorities where required by applicable law.
All third-party service providers are expected to maintain appropriate security and confidentiality standards.
Data Security
PERSP implements reasonable administrative, technical, and organisational safeguards to protect personal information against unauthorised access, disclosure, alteration, or destruction.
While reasonable efforts are made to protect information, no internet transmission or electronic storage method can be guaranteed to be completely secure.
Data Retention
Personal information is retained only for as long as reasonably necessary to fulfil the purposes described in this Privacy Policy, comply with legal obligations, resolve disputes, and enforce our agreements.
Your Privacy Choices
Subject to applicable law, you may request to:
- Access your personal information.
- Correct inaccurate information.
- Delete personal information.
- Withdraw consent where applicable.
- Object to certain processing activities.
Requests may be submitted using the contact details below.
Third-Party Websites
Our website may contain links to third-party websites.
PERSP is not responsible for the privacy practices or content of external websites.
Users are encouraged to review the privacy policies of those websites independently.
Children’s Privacy
Our website and services are intended for business users and are not directed to individuals under the age of 18.
PERSP does not knowingly collect personal information from children.
Changes to this Privacy Policy
PERSP reserves the right to modify this Privacy Policy at any time.
Updated versions will be published on this page with a revised Effective Date.
Continued use of the website constitutes acceptance of the updated Privacy Policy.
Contact
If you have any questions regarding this Privacy Policy or your personal information, please contact:
PERSP
Strategic Communications Consultancy
Website: https://perspmedia.com
Email: connect@perspmedia.com